Unlike JavaScript-based web analytics, which AI crawlers do not execute, Profound Agent Analytics works from server logs and CDN integrations (Vercel, Cloudflare, Akamai, AWS CloudFront, plus a WordPress plugin) to surface which AI systems are visiting which pages, how often, and whether those visits are converting into AI-driven referrals. It is a different surface from Profound's separate "Agents" feature, which automates content production workflows.
AEO glossary
Agent analytics
Agent analytics is Profound's product for tracking how AI crawlers and answer engines (ChatGPT, Claude, Gemini, Perplexity, and others) fetch a site, interpret its content, and convert that activity into real referral traffic.